Our Vision is to be a Benchmark in the Steel Service Centre Industry for Service Excellence.
We will achieve this through
Our Approach to the marketLeading the industry in service levels, addressing a wide basket of customer needs, and actively engaging in developing and expanding our chosen markets.
Our Product and Service QualityOffering manufacturing flexibility and desired quality at competitive cost by setting up Best in Class infrastructure and processing facilities.
Our PartnershipsValue creating partnerships with key stakeholders for achieving sustainable competitive advantage.
Our ConductBy providing a safe workplace, fostering people excellence, encouraging innovation and agility, respecting the environment, caring for our communities and demonstrating high ethical standards.
To be a trusted and irreplaceable bridge between steel customers and suppliers.